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Welcome to the space where we talk about what parenting really looks like. The messy moments. The funny ones. The ones that make you question everything you thought you knew. Here, you’ll find reflections, essays, and practical tools to help you raise connected, curious kids (and feel a little more grounded yourself along the way). No perfection. No guilt. Just real-life parenting.
A READ YOU CAN't miss:Maybe a “Good Day” at School Isn’t What You Think
From preschool pickup to college drop-off, this part hasn’t changed.
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10 Simple Strategies to Support Independence in Young Children: Tips for Confident Parenting
Do you want to raise confident kids? Check out these simple reframes!
Conquering Separation Anxiety: 5 Proven Strategies to Support Your Child's Transition to School
For many children (and parents!), this can be a time of high anxiety and stress, particularly when it comes to saying goodbye at the classroom door. But don't worry, I'm here to help.
5 Key Tips for a Smooth School Lunchtime
Is your little one off to a full day of school? Will they be eating lunch at her new school? Here are some tips to make lunchtime predictable and successful for your child.
Why Your Child Loves Stories With Animals: Unpacking the "Child in a Fur Coat" Concept
Have you ever noticed that the characters in your child’s favorite shows and books are animals? There is a good reason for that (And no, it’s not just because kids love cute animals!)
Best Kids' Lunchboxes for Back to School: Side-by-Side Comparison
A side by side comparison of our favorite lunch boxes for back to school
Effective Communication: 4 Things to Say When Your Child Doesn't Get Their Way
Effective communication with your child is crucial for their growth and development. When your child doesn't get their way, it can be challenging to navigate the situation without causing a meltdown. In this blog post, I’ll cover four things you can say to your child to help them understand their feelings and find a solution that works for everyone.
6 Reasons to Start Playing More Board Games as a Family
Looking for some new board games to play as a family?
Parenting Self-Doubt: It's Normal, It's Okay, and Here's How to Navigate It
If you're a parent feeling overwhelmed with self-doubt, you're not alone. It's a normal part of the journey, and there are strategies to help navigate it. Discover how to identify and challenge your negative thoughts, build your confidence, and become the parent you want to be.
Handling 'That's Not Fair!' Moments: Effective Parenting Strategies
Is “That’s not fair!” a common theme in your house? Read this.
Easy Ice Play Activity for Kids
An icy cold activity that won’t cost a dime and will entertain a very young child equally as well as a grade-schooler.
Taming the Endless 'Why?' - Strategies to Boost Your Toddler's Conversational Skills
Discover effective strategies to boost your toddler's conversational skills and put an end to the endless 'why?' questions. Learn how to encourage your child to communicate effectively and develop their language abilities with simple and practical tips.
Helping Your Child Learn to Share: Why Full Turns Matter
Learn how to support your child in the turn-taking process and build their confidence in sharing.
The Ultimate Mother's Day Gift Guide: Clothing, Apparel, Skin care, and More
Mother's Day is just around the corner, and it's the perfect opportunity to show your mom how much you care. This gift guide is full of thoughtful and practical ideas for the perfect gift for your mom, from clothing and apparel to skin care and more.
How to Make Playdough at Home and Teach Your Kids to Play with It Independently: A Step-by-Step Guide
All things play dough: Recipe, Where to Buy, Why it is a great tool for learning
THREE TIPS TO BUILD YOUR CHILD'S FRUSTRATION TOLERANCE
You just heard a crash from the playroom and your heart stops. He was working SO hard on that building. Cue the tears and tantrums of frustration…
Must-Have Teacher Appreciation Items for the Educators in Your Life
Show your appreciation for the hardworking teachers in your life with these teacher appreciation items. From personalized gifts to practical classroom supplies, these items are sure to make any teacher feel valued and supported. Whether you're a parent, student, or fellow educator, this list has something for everyone looking to show their gratitude for the incredible work that teachers do.
3 Fun and Engaging Activities to Calm Tired and Cranky Kids
Three easy activities you can pull off when you are both exhausted and need a break.
Creating Without Directions: The Value of Process Art for Children
Simple activity for the whole family to enjoy. Takes only minutes to set up.
Tired of Sibling Arguing? Empower Them to End the Fight
Do you find yourself constantly having to intervene in fights between your kids? The constant arguing and bickering can be incredibly frustrating and draining. But what if we told you there was a better way?
Parenting strategist, educator + momHi! I’m Lizzie Assa, and I’m not here to fix your kid.
I’m here to help you feel better while you raise them.
I’m a parenting strategist, educator, and mom of three big kids who were once little and loud and made me question everything. Now I help parents of kids under 12 do it differently. Not perfectly. Just with more clarity, more connection, and way less second-guessing.
 
  
Curated Guides for Home, Play & ParentingToys, tools, travel picks, and gift ideas by age. 
(All in one spot.)
These are all the things we’ve used, loved, and shared over the years— organized to make your life easier, not more overwhelming. From gifts for ages 1–12 to water play essentials, creative art supplies, travel gear, and smart storage finds, these curated favorites help you bring more ease (+ joy) to everyday play.


 
            
              
            
            
          
               
            
              
            
            
          
               
 
 
 
 
 
 
 
 
 
 
 
 
 
            
              
            
            
          
              